(MENAFN - Khaleej Times) A Mumbai-based developer is tapping the NRI market in the UAE for its new township project located on the Western Express highway of Andheri-Jogeshwari east corridor. Omkar Realtors is seeking buyers for 1,200-plus apartments in phase one of its Rs17 billion community tentatively titled 'Passcode Andheri Highway'.
This is one of the biggest residential project launches in India after the implementation of the Real Estate (Regulation and Development) Act. However, the developer is confident of selling out the units, a feat it accomplished for its earlier Malad project launched in May this year.
One-bedroom apartments at the project cost Rs8.7 million, two-beds Rs12 million and three-beds Rs16 million. Buyers can initially pay a down payment of five per cent of the property value and the rest on possession.
The developer is funding the project with its own equity and from financial institutions.
Says Rahul Maroo, senior vice-president, Omkar Realtors: "We are targeting 12 to 14 countries for sales. In a project like this, NRIs contribute at last eight to 10 per cent of sales. There is huge demand for housing in India, specifically Mumbai. If you have a branded developer who is offering a boutique, well-planned product that suits your pocket, people grab it."
The land for the 65-acre project was acquired from a slum and the community will be ready by 2022. Construction will commence in 30 to 45 days.
"While offtake in most of Mumbai's residential markets has been slow, numbers show that sales have been good in projects which offer value for money and good location. Andheri East and Jogeshwari East have an inherent location advantage, and the time is ripe for residential townships which can provide a much-needed work-life balance in India's busiest metropolis," observes Ashutosh Limaye, national director - research, JLL India.
The project will have a Metro station within walking distance and offices will be added in subsequent phases. The developer is expecting rental yield of 3.5 to four per cent.
Commenting on the impact of Rera, Maroo adds: "Rera has differentiated professional developers from Tier 2 and 3 players - or say, the men from the boys. Twelve years ago, there was a consolidation phase among banks, later among e-commerce portals and now the time is ripe for real estate."
The executive explains that appetite for luxury housing (from Rs50 million to Rs60 million) has taken a big hit.
Omkar Realtors has over 300 acres of land bank in Mumbai. It has already delivered 15 projects in Mumbai.
Deepthi Nair I cover all things related to real estate in the UAE. Working as a print journalist in Dubai since 2008, I have reported on all the flashy new projects in town. Dubai's passion for setting new records continues to amaze me. I love to do stories that strike a chord with the average expatriate in the UAE. If you have any news related to your community or rents, you know who to get in touch with at Khaleej Times. When I am not working, I travel, catch up with friends, mall trawl, catch up on movies, explore new places in town or just unwind in a spa. Originally from India, I have been a journalist for more than 11 years. Language has been my forte right from school. That's me in a nutshell