Vertiqal Studios' Expanded US Audience Lands Second Government Agency Brand Partnership In 2025
Following the acquisition of Enthusiast Gaming's digital media assets earlier this year, Vertiqal Studios has significantly expanded its US audience footprint and platform offering, with a majority of the company's audience US-based. The renewal underscores the growing demand for Vertiqal Studios' ability to authentically engage younger demographics through culturally relevant, short-form storytelling across social platforms. Vertiqal Studios interacts with over 50 million young American consumers daily, building content around behavioural economic themes that drive video consumption and action.
"Renewing this relationship reflects the continued trust in our ability to reach, influence, and activate Gen Z and young millennial audiences at scale in the US," said Saad Hussaini, Senior Vice President of Brand Partnerships. "Our platform has proven to be uniquely effective for organizations, including government agencies, that need to communicate important messages to hard-to-reach audiences where they already spend their time."
This second government engagement of the year highlights the Company's expanding role as a strategic partner for both public and private institutions seeking to connect with younger audiences in a rapidly evolving media landscape. Vertiqal Studios' data-driven approach, creative expertise, and expanded network have positioned Vertiqal US as a leader in bridging institutions and next-generation consumers through authentic and impactful digital storytelling.
"Our US expansion has been about more than growth in audience; it's about relevance," said Jon Dwyer, Chairman and CEO. "Crossing the seven-figure milestone in a single government partnership spend this year validates the strength of our strategy and the value of our US digital communities to organizations looking to make a meaningful cultural impact."
About Vertiqal Studios
Vertiqal Studios is a social-first digital publisher and video-production studio specializing in creating trend-driven content, immersive experiences, and high-quality campaigns at scale. Leveraging a direct media sales model and in-house production capabilities, Vertiqal connects brands with audiences through innovative storytelling across TikTok, YouTube, Snapchat, Instagram, Twitch, and more. For more information, visit .
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