MEI Global, LLC Taps Sonia Lafountain To Bolster Dealmaker Team

(MENAFN- PR Newswire) "Sonia's extensive background in content licensing and her proven track record in building strategic partnerships make her an invaluable addition to our team," said Chris Broekhoff, President of MEIG. "Her expertise will be instrumental as we continue to expand our global services and help publishers navigate the evolving digital landscape. Adding Sonia to the team further empowers MEIG to stay abreast of new markets and emerging vendor channels, and brings new opportunities to our family of loyal clients who value our professionalism and focus on safeguarding their intellectual property."

"Sonia's track record in building partnerships makes her an invaluable addition to our team." -- Chris Broekhoff, MEIG

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LaFountain most recently served as Chief Operating Officer and Senior Vice President of Partnerships at iCrowdNewswire, where she led global operations and partnership initiatives for the global press release distribution service. She concurrently held the position of SVP of Partnerships and Operations at ContentEngine LLC, managing global operations teams and developing strategic content roadmaps for licensing and product development. Earlier in her career, LaFountain was Director of Content Planning and Licensing for the Americas and Asia-Pacific at LexisNexis, overseeing strategic content decisions across continents. She also served as Chief Operating Officer at CARMA Media Analysis and Intelligence, managing operations as well as franchise and partnership development.

"Joining MEIG at this pivotal moment feels like being at the right place at the right time," said LaFountain. "The market opportunities for content and the associated business models demand expert attention due to AI and other emerging technology use cases." She adds, "Publishers today have tremendous opportunities in content distribution channels. MEIG is committed to helping clients navigate this complex landscape to build successful vendor relationships – without compromising existing lines of business."

MEIG provides comprehensive services including strategy development, deal negotiation, contracts and administration, deal management and optimization, and payment tracking. MEIG works with a wide range of publisher clients-from consumer news and political publications to trade, scholarly, STM, legal, financial, and market research publishers-bringing deep expertise across multiple content categories. MEIG has built a diverse team of dealmakers with decades of licensing experience on both the publisher and vendor side of information industry companies, underpinned by expertise in legal, accounting, editorial, and business development functions.

For more information on how MEIG can help your organization maximize content licensing opportunities, visit .

About MEI Global, LLC : MEIG is a content licensing agency that provides a suite of services to help publishers reach new audiences, without cannibalizing existing revenue streams. MEIG assists publishers with strategic decision making through a lens of revenue growth, brand extension and intellectual property protection. For additional information, please contact Senior Vice President of Business Development Nancy Davis Kho at [email protected] .

Contact:

Nancy Davis Kho
Senior Vice President of Business Development
Email: [email protected]

SOURCE MEI Global

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