Playout Automation Market: Driven By Rising Need For Multilingual Playout - Technavio


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NEW YORK, Jan. 25, 2023 /PRNewswire/ -- The playout automation market
size is forecast to increase by USD 1956.76 million from 2022 to 2027, at a CAGR of 16.51% , according to the recent market study by Technavio. The growth of the market will be driven by the rising need for multilingual playout,
mandatory digitalization of cable TV, and high presence of multichannel video program distributors.

Charts & data tables about market and segment sizes for a historic period of five (2017-2021) years have been covered in this report. download the sample report

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Technavio has announced its latest market research report titled Global Playout Automation Market 2023-2027

Technavio has extensively analyzed 15 major vendors, including
305broadcast, Amagi Corp., Aveco sro, Avid Technology Inc., Avmeda LLC, Axel Technology srl, Belden Inc., BroadStream Solutions Inc., Cinegy LLC, Dalet SA, Evertz Technologies Ltd., HARDATA, Harmonic Inc., iHeartMedia Inc., Imagine Communications Corp., NVerzion Inc., Pebble Beach Systems Group plc, SI Media srl, Sony Group Corp., and wTVision.

To get detailed insights about vendor landscape, buy the report

Key Benefits for Industry Players & Stakeholders –

  • The report offers information on the criticality of vendor inputs, including R&D, CAPEX, and technology.
  • It also provides detailed analyses of the market's competitive landscape and vendors' product offerings.
  • The report also provides a qualitative and quantitative analysis of vendors to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

Expand operations in the future - To get requisite details, ask for a custom report.

Customer Landscape - Analysis of Price Sensitivity, Adoption Lifecycle, Customer Purchase Basket, Adoption Rates, and Purchase Criteria by Technavio

  • One of the core components of the customer landscape is price sensitivity, an analysis of which will help companies refine marketing strategies to gain a competitive advantage.
  • Another key aspect is price sensitivity drivers (purchases are undifferentiated, the purchase is a key cost to buyers, and quality is not important), which range between LOW and HIGH.
  • Furthermore, market adoption rates for all regions have been covered.

Get a holistic overview of the endoscopic closure devices market by industry experts to evaluate and develop growth strategies.
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The market is segmented by end-user (international broadcasters and national broadcasters), genre (sports, news, entertainment, cartoon and learning, and lifestyle and knowledge), and geography (North America, APAC, Europe, South America, and Middle East and Africa).

Segmentation by end-user (Inclusion/Exclusion)

  • The market growth in the international broadcasters segment will be significant during the forecast period. The rise in digitalization has accelerated the access and demand for international television content in smaller towns and cities. In addition, the rising popularity of international channels such as AXN, HBO, BBC, Discovery, CNN, FOX, and Fashion TV is fueling the growth of the segment.

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What are the key data covered in this playout automation market report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the playout automation market between 2023 and 2027
  • Precise estimation of the size of the playout automation market size and its contribution to the market in focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the playout automation market industry across North America, APAC, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of playout automation market vendors

Related Reports:

  • The industrial automation control market is estimated to grow at a CAGR of 5.46% between 2022 and 2027. The size of the market is forecast to increase by USD 39.34 billion. The increasing focus on smart factories is notably driving the industrial automation control market growth, although factors such as the lack of effective interoperability may impede the market growth.
  • The programmable logic controller (plc) market in apac is projected to grow by USD 880.06 million with a CAGR of 3.86% during the forecast period 2021 to 2026. The increasing demand for compact automation solutions is notably driving the programmable logic controller (PLC) market growth in APAC, although factors such as the growing market for industrial PCs and DCS (distributed control systems) as substitutes may impede the market growth.

Playout Automation Market Scope

Report Coverage

Details

Page number

170

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 16.51%

Market growth 2023-2027

USD 1956.76 million

Market structure

Fragmented

YoY growth 2022-2023
(%)

16.43

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 40%

Key countries

US, China, Russia, Germany, and UK

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

305broadcast, Amagi Corp., Aveco sro, Avid Technology Inc., Avmeda LLC, Axel Technology srl, Belden Inc., BroadStream Solutions Inc., Cinegy LLC, Dalet SA, Evertz Technologies Ltd., HARDATA, Harmonic Inc., iHeartMedia Inc., Imagine Communications Corp., NVerzion Inc., Pebble Beach Systems Group plc, SI Media srl, Sony Group Corp., and wTVision

Market dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of contents:

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Genre
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
  • 3.4 Market outlook: Forecast for 2022-2027
    • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
    • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

  • 4.1 Global playout automation market 2017 - 2021
    • Exhibit 18: Historic Market Size – Data Table on Global playout automation market 2017 - 2021 ($ million)
  • 4.2 End User Segment Analysis 2017 - 2021
    • Exhibit 19: Historic Market Size – End User Segment 2017 - 2021 ($ million)
  • 4.3 Genre Segment Analysis 2017 - 2021
    • Exhibit 20: Historic Market Size – Genre Segment 2017 - 2021 ($ million)
  • 4.4 Geography Segment Analysis 2017 - 2021
    • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
  • 4.5 Country Segment Analysis 2017 - 2021
    • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

  • 5.1 Five forces summary
    • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
  • 5.2 Bargaining power of buyers
    • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
  • 5.3 Bargaining power of suppliers
    • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
  • 5.4 Threat of new entrants
    • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
  • 5.5 Threat of substitutes
    • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
  • 5.6 Threat of rivalry
    • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
  • 5.7 Market condition
    • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by End-user

  • 6.1 Market segments
    • Exhibit 30: Chart on End-user - Market share 2022-2027 (%)
    • Exhibit 31: Data Table on End-user - Market share 2022-2027 (%)
  • 6.2 Comparison by End-user
    • Exhibit 32: Chart on Comparison by End-user
    • Exhibit 33: Data Table on Comparison by End-user
  • 6.3 International broadcasters - Market size and forecast 2022-2027
    • Exhibit 34: Chart on International broadcasters - Market size and forecast 2022-2027 ($ million)
    • Exhibit 35: Data Table on International broadcasters - Market size and forecast 2022-2027 ($ million)
    • Exhibit 36: Chart on International broadcasters - Year-over-year growth 2022-2027 (%)
    • Exhibit 37: Data Table on International broadcasters - Year-over-year growth 2022-2027 (%)
  • 6.4 National broadcasters - Market size and forecast 2022-2027
    • Exhibit 38: Chart on National broadcasters - Market size and forecast 2022-2027 ($ million)
    • Exhibit 39: Data Table on National broadcasters - Market size and forecast 2022-2027 ($ million)
    • Exhibit 40: Chart on National broadcasters - Year-over-year growth 2022-2027 (%)
    • Exhibit 41: Data Table on National broadcasters - Year-over-year growth 2022-2027 (%)
  • 6.5 Market opportunity by End-user
    • Exhibit 42: Market opportunity by End-user ($ million)

7 Market Segmentation by Genre

  • 7.1 Market segments
    • Exhibit 43: Chart on Genre - Market share 2022-2027 (%)
    • Exhibit 44: Data Table on Genre - Market share 2022-2027 (%)
  • 7.2 Comparison by Genre
    • Exhibit 45: Chart on Comparison by Genre
    • Exhibit 46: Data Table on Comparison by Genre
  • 7.3 Sports - Market size and forecast 2022-2027
    • Exhibit 47: Chart on Sports - Market size and forecast 2022-2027 ($ million)
    • Exhibit 48: Data Table on Sports - Market size and forecast 2022-2027 ($ million)
    • Exhibit 49: Chart on Sports - Year-over-year growth 2022-2027 (%)
    • Exhibit 50: Data Table on Sports - Year-over-year growth 2022-2027 (%)
  • 7.4 News - Market size and forecast 2022-2027
    • Exhibit 51: Chart on News - Market size and forecast 2022-2027 ($ million)
    • Exhibit 52: Data Table on News - Market size and forecast 2022-2027 ($ million)
    • Exhibit 53: Chart on News - Year-over-year growth 2022-2027 (%)
    • Exhibit 54: Data Table on News - Year-over-year growth 2022-2027 (%)
  • 7.5 Entertainment - Market size and forecast 2022-2027
    • Exhibit 55: Chart on Entertainment - Market size and forecast 2022-2027 ($ million)
    • Exhibit 56: Data Table on Entertainment - Market size and forecast 2022-2027 ($ million)
    • Exhibit 57: Chart on Entertainment - Year-over-year growth 2022-2027 (%)
    • Exhibit 58: Data Table on Entertainment - Year-over-year growth 2022-2027 (%)
  • 7.6 Cartoon and learning - Market size and forecast 2022-2027
    • Exhibit 59: Chart on Cartoon and learning - Market size and forecast 2022-2027 ($ million)
    • Exhibit 60: Data Table on Cartoon and learning - Market size and forecast 2022-2027 ($ million)
    • Exhibit 61: Chart on Cartoon and learning - Year-over-year growth 2022-2027 (%)
    • Exhibit 62: Data Table on Cartoon and learning - Year-over-year growth 2022-2027 (%)
  • 7.7 Lifestyle and knowledge - Market size and forecast 2022-2027
    • Exhibit 63: Chart on Lifestyle and knowledge - Market size and forecast 2022-2027 ($ million)
    • Exhibit 64: Data Table on Lifestyle and knowledge - Market size and forecast 2022-2027 ($ million)
    • Exhibit 65: Chart on Lifestyle and knowledge - Year-over-year growth 2022-2027 (%)
    • Exhibit 66: Data Table on Lifestyle and knowledge - Year-over-year growth 2022-2027 (%)
  • 7.8 Market opportunity by Genre
    • Exhibit 67: Market opportunity by Genre ($ million)

8 Customer Landscape

  • 8.1 Customer landscape overview
    • Exhibit 68: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

  • 9.1 Geographic segmentation
    • Exhibit 69: Chart on Market share by geography 2022-2027 (%)
    • Exhibit 70: Data Table on Market share by geography 2022-2027 (%)
  • 9.2 Geographic comparison
    • Exhibit 71: Chart on Geographic comparison
    • Exhibit 72: Data Table on Geographic comparison
  • 9.3 North America - Market size and forecast 2022-2027
    • Exhibit 73: Chart on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 74: Data Table on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 75: Chart on North America - Year-over-year growth 2022-2027 (%)
    • Exhibit 76: Data Table on North America - Year-over-year growth 2022-2027 (%)
  • 9.4 APAC - Market size and forecast 2022-2027
    • Exhibit 77: Chart on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 78: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 79: Chart on APAC - Year-over-year growth 2022-2027 (%)
    • Exhibit 80: Data Table on APAC - Year-over-year growth 2022-2027 (%)
  • 9.5 Europe - Market size and forecast 2022-2027
    • Exhibit 81: Chart on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 82: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 83: Chart on Europe - Year-over-year growth 2022-2027 (%)
    • Exhibit 84: Data Table on Europe - Year-over-year growth 2022-2027 (%)
  • 9.6 South America - Market size and forecast 2022-2027
    • Exhibit 85: Chart on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 86: Data Table on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 87: Chart on South America - Year-over-year growth 2022-2027 (%)
    • Exhibit 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
  • 9.7 Middle East and Africa - Market size and forecast 2022-2027
    • Exhibit 89: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 90: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 91: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • Exhibit 92: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • 9.8 US - Market size and forecast 2022-2027
    • Exhibit 93: Chart on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 94: Data Table on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 95: Chart on US - Year-over-year growth 2022-2027 (%)
    • Exhibit 96: Data Table on US - Year-over-year growth 2022-2027 (%)
  • 9.9 Russia - Market size and forecast 2022-2027
    • Exhibit 97: Chart on Russia - Market size and forecast 2022-2027 ($ million)
    • Exhibit 98: Data Table on Russia - Market size and forecast 2022-2027 ($ million)
    • Exhibit 99: Chart on Russia - Year-over-year growth 2022-2027 (%)
    • Exhibit 100: Data Table on Russia - Year-over-year growth 2022-2027 (%)
  • 9.10 China - Market size and forecast 2022-2027
    • Exhibit 101: Chart on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 102: Data Table on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 103: Chart on China - Year-over-year growth 2022-2027 (%)
    • Exhibit 104: Data Table on China - Year-over-year growth 2022-2027 (%)
  • 9.11 Germany - Market size and forecast 2022-2027
    • Exhibit 105: Chart on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 106: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 107: Chart on Germany - Year-over-year growth 2022-2027 (%)
    • Exhibit 108: Data Table on Germany - Year-over-year growth 2022-2027 (%)
  • 9.12 UK - Market size and forecast 2022-2027
    • Exhibit 109: Chart on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 110: Data Table on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 111: Chart on UK - Year-over-year growth 2022-2027 (%)
    • Exhibit 112: Data Table on UK - Year-over-year growth 2022-2027 (%)
  • 9.13 Market opportunity by geography
    • Exhibit 113: Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

  • 10.1 Market drivers
  • 10.2 Market challenges
  • 10.3 Impact of drivers and challenges
    • Exhibit 114: Impact of drivers and challenges in 2022 and 2027
  • 10.4 Market trends

11 Vendor Landscape

  • 11.1 Overview
  • 11.2 Vendor landscape
    • Exhibit 115: Overview on Criticality of inputs and Factors of differentiation
  • 11.3 Landscape disruption
    • Exhibit 116: Overview on factors of disruption
  • 11.4 Industry risks
    • Exhibit 117: Impact of key risks on business

12 Vendor Analysis

  • 12.1 Vendors covered
    • Exhibit 118: Vendors covered
  • 12.2 Market positioning of vendors
    • Exhibit 119: Matrix on vendor position and classification
  • 12.3 Avid Technology Inc.
    • Exhibit 120: Avid Technology Inc. - Overview
    • Exhibit 121: Avid Technology Inc. - Product / Service
    • Exhibit 122: Avid Technology Inc. - Key offerings
  • 12.4 Avmeda LLC
    • Exhibit 123: Avmeda LLC - Overview
    • Exhibit 124: Avmeda LLC - Product / Service
    • Exhibit 125: Avmeda LLC - Key offerings
  • 12.5 Belden Inc.
    • Exhibit 126: Belden Inc. - Overview
    • Exhibit 127: Belden Inc. - Business segments
    • Exhibit 128: Belden Inc. - Key news
    • Exhibit 129: Belden Inc. - Key offerings
    • Exhibit 130: Belden Inc. - Segment focus
  • 12.6 Cinegy LLC
    • Exhibit 131: Cinegy LLC - Overview
    • Exhibit 132: Cinegy LLC - Product / Service
    • Exhibit 133: Cinegy LLC - Key offerings
  • 12.7 Dalet SA
    • Exhibit 134: Dalet SA - Overview
    • Exhibit 135: Dalet SA - Product / Service
    • Exhibit 136: Dalet SA - Key offerings
  • 12.8 Evertz Technologies Ltd.
    • Exhibit 137: Evertz Technologies Ltd. - Overview
    • Exhibit 138: Evertz Technologies Ltd. - Product / Service
    • Exhibit 139: Evertz Technologies Ltd. - Key news
    • Exhibit 140: Evertz Technologies Ltd. - Key offerings
  • 12.9 HARDATA
    • Exhibit 141: HARDATA - Overview
    • Exhibit 142: HARDATA - Product / Service
    • Exhibit 143: HARDATA - Key offerings
  • 12.10 Harmonic Inc.
    • Exhibit 144: Harmonic Inc. - Overview
    • Exhibit 145: Harmonic Inc. - Business segments
    • Exhibit 146: Harmonic Inc. - Key offerings
    • Exhibit 147: Harmonic Inc. - Segment focus
  • 12.11 iHeartMedia Inc.
    • Exhibit 148: iHeartMedia Inc. - Overview
    • Exhibit 149: iHeartMedia Inc. - Business segments
    • Exhibit 150: iHeartMedia Inc. - Key offerings
    • Exhibit 151: iHeartMedia Inc. - Segment focus
  • 12.12 Imagine Communications Corp.
    • Exhibit 152: Imagine Communications Corp. - Overview
    • Exhibit 153: Imagine Communications Corp. - Product / Service
    • Exhibit 154: Imagine Communications Corp. - Key offerings
  • 12.13 NVerzion Inc.
    • Exhibit 155: NVerzion Inc. - Overview
    • Exhibit 156: NVerzion Inc. - Product / Service
    • Exhibit 157: NVerzion Inc. - Key offerings
  • 12.14 Pebble Beach Systems Group plc
    • Exhibit 158: Pebble Beach Systems Group plc - Overview
    • Exhibit 159: Pebble Beach Systems Group plc - Business segments
    • Exhibit 160: Pebble Beach Systems Group plc - Key offerings
    • Exhibit 161: Pebble Beach Systems Group plc - Segment focus
  • 12.15 SI Media srl
    • Exhibit 162: SI Media srl - Overview
    • Exhibit 163: SI Media srl - Product / Service
    • Exhibit 164: SI Media srl - Key offerings
  • 12.16 Sony Group Corp.
    • Exhibit 165: Sony Group Corp. - Overview
    • Exhibit 166: Sony Group Corp. - Business segments
    • Exhibit 167: Sony Group Corp. - Key news
    • Exhibit 168: Sony Group Corp. - Key offerings
    • Exhibit 169: Sony Group Corp. - Segment focus
  • 12.17 wTVision
    • Exhibit 170: wTVision - Overview
    • Exhibit 171: wTVision - Product / Service
    • Exhibit 172: wTVision - Key offerings

13 Appendix

  • 13.1 Scope of the report
  • 13.2 Inclusions and exclusions checklist
    • Exhibit 173: Inclusions checklist
    • Exhibit 174: Exclusions checklist
  • 13.3 Currency conversion rates for US$
    • Exhibit 175: Currency conversion rates for US$
  • 13.4 Research methodology
    • Exhibit 176: Research methodology
    • Exhibit 177: Validation techniques employed for market sizing
    • Exhibit 178: Information sources
  • 13.5 List of abbreviations
    • Exhibit 179: List of abbreviations
About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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Technavio Research
Jesse Maida
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