HONG KONG - Archetype Hong Kong has hired two new PR consultants, Ian Yee and Natasha Shroff who will work on the agency's B2b technology accounts. Yee is a multilingual communications specialist with in-house and agency experience for consumer brands. He draws on his consumer experience to provide creative and content consultancy to Archetype's cloud, data centre and cybersecurity clients. After beginning her career in marketing and business development, Shroff has made the switch to PR and communications. Skilled in client consultancy, content creation and brand advocacy, she is supporting the regional Amazon Web Services Public Sector account.
SYDNEY - Icon Agency has announced two senior appointments in its PR & communications department. David Radestock joins as director of technology and Shannon O'Neill takes on the role of digital & social director. Radestock was previously business director and senior business director at Ogilvy PR. Prior to Icon, O'Neill worked for four years with Middle Eastern communications agency Seven Media in Dubai, including almost a year as social & digital director.
SYDNEY - Sling & Stone has added three new clients to its roster - T-shirt Ventures, Cheddar and Greener. T-shirt Ventures is parent company of health tech companies Hubble and Provider Choice, which serve people who are disabled or have long-term health needs. Cheddar
is an Australian shopping platform backed by CommBank's venture-scaling arm, x15ventures. Greener's technology helps consumers and businesses make better choices for the planet by connects shoppers with brands doing better for the planet and offsetting the carbon emissions from their purchases at no extra cost.
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