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According to the latest published report, electronic shelf label market valuation will be over USD 2.0 billion by 2027. The market growth can be attributed to the high demand for automated solutions across the industrial and retail sectors.
Electronic shelf label is increasingly being used in industrial environments as ESL solutions can be used as an innovative & efficient tool for automated product navigation and product location management. It makes it easier to locate an asset, a device, or an item with these interactive labels, mainly in large warehouses with multiple items in their inventories.
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Supermarkets are gaining popularity in emerging economies, which will offer growth opportunities to the electronic shelf label market. The changing trend from small physical stores to supermarkets that enable consumers to shop several items from one place will support the demand for ESLs. Improving economic conditions are further contributing to the rise in the number of supermarkets in developing economies. Authorities use ESLs to ensure improved inventory management and automated updating of prices for promotional strategies. As it is difficult to manually change the pricing of all items, ESLs enable authorities to function efficiently using a central server to change all the prices, simultaneously.
The expanding retail industry in the Middle East & Africa will offer strong growth opportunities to the electronic shelf label market. Several large hypermarkets and mall construction projects are underway in the UAE and Saudi Arabia. The UAE is one of the most popular tourist & retail destinations globally. In the retail sector, ESLs also form a good advertising tool where customers can receive information on discounts or special promos directly from the label, thus increasing revenue generation. Retailers focusing on modernizing their stores, which will boost the demand for ESLs to streamline operations during peak traffic hours.
Some major findings of the ESL market report are:
- Increasing demand for electronic labels that enable authorities to control all the price tags through a central server, which will fuel the electronic shelf label market growth
- ESLs are witnessing increasing adoption, which is attributed to the growing adoption of labels that can be updated and changed in real-time, instantaneously as per the customer traffic. Authorities can add promotional strategies and discounts to attract consumers during low traffic hours.
- ESL graphic labels are available in several features and sizes on a fully graphical e-Ink display that showcases information in black or white or B/W with red or yellow highlights for emphasis. These labels witness increasing demand from the retail sector.
- The expanding industrial and retail sectors adopting advanced digital technologies to streamline operations will boost the electronic shelf label market growth.
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Partial Chapter of the Table of Content
Chapter 5 Electronic Shelf Label Market, By Product
5.1 Key trends by product
5.2 LCD ESL
5.2.1 Market estimates and forecast, 2017 – 2027
5.3 Segmented e-paper ESL
5.3.1 Market estimates and forecast, 2017 – 2027
5.4 Full Graphic E-paper ESL
5.4.1 Market estimates and forecast, 2017 – 2027
Chapter 6 Electronic Shelf Label Market, By Technology
6.1 Key trends by technology
6.2 Radio Frequency (RF)
6.2.1 Market estimates and forecast, 2017 – 2027
6.3 Infrared (IR)
6.3.1 Market estimates and forecast, 2017 – 2027
6.4 Near Field Communication (NFC)
6.4.1 Market estimates and forecast, 2017 – 2027
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