Italian Brand Busatti Milano A Show Stealer At DJWE's Alfardan Pavilion


(MENAFN- Gulf Times)

Renowned Italian jewellery brand, Busatti Milano, is showcasing its latest collections – comprising unique and exquisite pieces made with passion and art – at the ongoing Doha Jewellery and Watches Exhibition (DJWE).“We have brought our high-end fine jewellery

All-Italian excellence

Tradition, innovation and design: a winning combination deriving from all-Italian excellence. These values distinguish Busatti Milano, the Haute Joaillerie Maison founded in 1947 thanks to the intuition of Antonio Busatti. The six cousins, Lalla, Davide, Barbara, Simone, Luca and Andrea, armed with experience in the precious metal industry, decided to carry forward the ingenious spirit of their founder confirming their style and savoir faire. A new way of understanding the jewel that combines the avant-garde, always in the DNA of the family, international spirit and combinations up to date. Creations, real works of art, reveal a unique world, where the creativity of the six young professionals meets the expertise of talented craftsmen and the search for raw materials haute de gamme. Busatti Milano is one of the most revolutionary company in the field. It opened in 2014 its first boutique in Milan in via Spiga 1 and takes part to the most prestigious trade fairs. (source:

collection, all handmade in Italy with high-quality materials and diamonds,” the brand's creative director, Lala Busatti, told 'Gulf Times' on the sidelines of the event, taking place at the Doha Exhibition and Convention Centre.
Busatti joins 70 other luxury brands at the Alfardan pavilion, exhibiting a wide range of jewellery and timepieces, including necklaces, bracelets, rings, and earrings. Lala said one of Busatti's popular and most-sought collections, 'Mosaico' – also on show at DJWE 2022 – is about patterns in the city of Milan. A number of Mosaico pieces reflect Qatar's culture as Lala used the colour of the Qatari flag in designing them, saying“we always try to give a touch of other cultures”.


Busatti Milano jewellery pieces on display at the Alfardan pavillion

Some of the brand's collections on show at the exhibition, including Busatti Milano and Eterna, among others, are classy but at the same time, unique, she added.“There is a lot of effort behind every piece we make. The Eterna collection, as in eternity, will last forever,” Lala stressed, adding that other Busatti diamonds and animal-inspired pieces are trendy in Milan.


Classy and unique Italian jewellery pieces by Busatti Milano

She said there is a growing demand for Italian jewellery in Qatar and the region“because my country is well known for beauty and the culture of things done artistically and passionately. I think all over the world they understand and appreciate the effort in everything we do.”


A number of Mosaico pieces reflect Qatar's culture (supplied picture)

Busatti puts a spotlight on its stunning long necklaces as well – all with diamonds. Lala said each diamond was properly cut for a necklace and the right colour and stones selected for months just to have a one-of-a-kind piece.“As you see, the necklace is very simple, very elegant but behind this necklace, there is a lot of work and research, it is not like the others,” she said.

Lala said Qatar remains to be a key market for Busatti where clients know what they want, and such an environment allows the brand to be constantly in contact with them year-round. As a long-time participant of DJWE, she said:“We love Doha, we feel at home, we are happy and we love Alfardan”.

MENAFN11052022000067011011ID1104198960


Legal Disclaimer:
MENAFN provides the information “as is” without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the provider above.