Twitter’s Jack Dorsey plans brand innovation at Square


(MENAFN) Jack Dorsey, few days following his resignation from being the CEO of Twitter, is thinking about the alterations at the other huge firm he established Square, which became known as Block instead.

Even though he is a famous cryptocurrency supporter, the new branding is not limited to blockchain alone, the firm stated: “The name has many associated meanings for the company — building blocks, neighborhood blocks and their local businesses, communities coming together at block parties full of music, a blockchain, a section of code, and obstacles to overcome.”

During a meeting at Miami in June, Dorsey declared in front of great numbers of participants: “If I weren’t at Square or Twitter, I’d be working on bitcoin.”

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