Thursday, 09 December 2021 10:53 GMT

Ibtechar's new branding eyes further development for Qatar


(MENAFN- Gulf Times) Ibtechar, Qatar's first incubated innovation and integrated solutions company, has launched a new logo as part of its 10th anniversary celebrations. Between 2011 and 2021, Ibtechar built an excellent track record, by meeting the technology and innovative solutions needs of clients, gaining great trust in such a promising sector, a statement said yesterday.
'The new logo represents the company's strategic plans and vision for the coming years,' said Khalid Aboujassoum, founder and chairman of Ibtechar.
“We have already proved ourselves and stood out among competitors, not only as the number-one local company specialised in innovation and technology, but also with our ability to provide turnkey solutions that address the challenges of modern technology and further contribute to the current progress in almost everything in the country,” he added.
Nayef al-Ibrahim, founding partner and CEO of Ibtechar, said the new logo embodies its identity, which evolved over the years, as well as its aspiration to keep excellence, embrace the highest professional standards, and expand the network of government and nongovernment clients.
The new branding combines three elements: (1) spirit of innovation (the letter“i”, which is the initial of both Ibtechar and innovation), (2) focus on persons (being the target of all business activities, whether clients/service seekers or end users of the company's solutions), and (3) moving forward (as an anticipatory vision towards the hopes and possibilities of the future).
Accordingly, a new strategy has been outlined to empower corporations/organisations to integrate practical innovation strategies and processes into their ideas, initiatives, and projects. To that end, three major domains - innovation consultancy, innovation development, and innovation management - have been identified.

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