(MENAFN)A survey by a leading independent valuation and strategy consultancy showed that National flag carrier Turkish Airlines was once again named the country's most valuable brand for the current year.
The Brand Finance survey further declared that the airline managed the list of Top 100 Turkish Brands 2021 for the fifth time consecutively with a brand rate of USD1.61 billion, dropped 18.7 percent from last year among the pandemic.
Appliance giant Arcelik followed with 24.6 percent annual value increase to USD1.59 billion in the current year.
Raising its brand rate 25.3 percent to more than USD1.19 billion, private lender Isbank increased five places this year to rank third.
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