(MENAFN- Mid-East.Info) In partnership with Amadeus, Travel Forward Theatre welcomes Google, Skyscanner, Travelport, Hilton Hotel, Expedia Group and more
Dubai, United Arab Emirates: Travel Forward, the leading global event for travel technology, has revealed an impressive line-up of big name brands to present live on stage as a part of sister event Arabian Travel Market (ATM).
This year's ATM is a hybrid event. Travel Forward is part of the in-person event taking place at Dubai World Trade Centre from 16-19 May 2021, co-located with ATM Dubai.
ATM Virtual will take place from 24-26 May and all sessions from the in-person event will be available to view during the virtual event.
In collaboration with the travel tech powerhouse Amadeus, Travel Forward Theatre will welcome Amadeus's senior vice president of retail for Middle East and Africa, Jamel Chandoul, who will discuss how collaboration can help to rebuild the travel industry using technology to offer travelers a smoother and safer travel experience.
The session looks at travellers'' top concerns including health apps. It takes place on Monday 17 May from 13:30 – 14:30.
The four-day event kicks-off on Sunday 16 May with a two-part session featuring Gavin Harris from travel marketplace Skyscanner and Kathryn Wallington from next-generation global distribution platform Travelport.
''The Application of Technology to Adapt to the New Reality'' begins at 12:30 on Sunday 16 May.
Later that day David Debeule, director of Expedia Group's accommodation team in Middle East and Africa, will talk not only about the insights that can be gleaned from listening to the global travel ecosystem but also how these insights can be converted into real-world action plans. This session is on from 16:15 – 17:00.
Elsewhere, an hour-long expert panel will outline ''The Path Forward for Destination Marketing Organisations''. It will be led by Hans Clement from the Dubai office of Boston Consulting Group and Iva Kutle Skrlec, a destination marketing expert from Google. They will share the findings from an extensive collaborative research project, giving attendees practical advice and takeaways on how to position their destination for the return of travelers. The panel begins at 16:30 on Monday 17 May.
Hotels are also represented across the three-day event. Jochem-Jan Sleiffer, president for the Middle East, Africa & Turkey operations of Hilton, is part of a hospitality panel talking about how data and technology can support personalised trips and memorable experiences. His session starts at 10:30 on Wednesday 19 May.
Simon Press – Exhibition Director at Travel Forward said:
''The return of live events for the global travel industry is welcomed by all of us.
''The line-up we''ve assembled for Travel Forward at ATM Dubai proves that senior execs from across the travel tech ecosystem are willing to travel and share their insights and expertise on how best to approach the first wave of post-pandemic travellers.''
Danielle Curtis, Exhibition Director ME, Arabian Travel Market , said:
''Travel technology is integral to our hybrid format this year. The use of technology is accelerating across all industry sectors, none more so than the travel sector. With expert insight, it will be fascinating to find out just what the ''new normal'' will look like, the role technology will play and how industry players and consumers will adapt.''
ATM 2021 will be held at the Dubai World Trade Centre, spread across nine halls. Consistent with the existing density restrictions and social distancing guidelines and regulations, there will be 11,000 people in the halls at any given time. The theme of this year's show is ''A new dawn for travel and tourism'' and the spotlight will be focused on the very latest ''COVID'' news from around the world – vaccine rollouts, the current state of the industry and more importantly, what the future holds.
The event will once again play an integral role in Arabian Travel Week, a 10-day long festival of travel and tourism events taking place in Dubai and online.
Dubai is one of the safest cities in the world to visit with a wide range of precautionary measures in place to ensure the safety of tourists at every stage and touchpoint of their travel journey, from arrival to departure. It was also awarded a ''Safe Travels'' stamp from the World Travel and Tourism Council (WTTC). Over 11.1 million doses have already been administered in the UAE, which is also a major achievement.
ATM 2021's strategic partners include Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) as Destination Partner, Emaar Hospitality Group as Official Hotel Partner, Emirates as Official Airline Partner and The Vision as Official Destination Management Partner.
If you are planning to attend ATM in-person, please feel free to post using the hashtags #ImGoingtoATM and #IdeasArriveHere
About Arabian Travel Market (ATM)
Arabian Travel Market (ATM), now on its 28th year, continues to be the focal point for the Middle East's resilient and ever-changing travel and tourism landscape and prides itself on being the hub of all travel and tourism ideas, providing a platform to discuss insights on the ever-changing industry, share innovations and unlock endless business opportunities. Arabian Travel Market is part of Arabian Travel Week. www.wtm.com/atm/en-gb.html #IdeasArriveHere
Next in-person event: Sunday 16 to Wednesday 19 May 2021, Dubai World Trade Centre, Dubai
Next virtual event: Monday 24 to Wednesday 26 May 2021
About Arabian Travel Week
Arabian Travel Week is a festival of events taking place within and alongside Arabian Travel Market 2021. It includes ATM Virtual, Arival Dubai, The ATM Influencers day, the Digital Influencer Speed Networking and Travel Forward – a new travel tech and hospitality innovation event launching this year. It also features the ATM Buyer Forums, ATM Speed Networking Events, the International Travel & Investment Conference (ITIC) Summit, Global Business Travel Association (GBTA) forum, as well as the Saudi and China Summits. Providing a renewed focus for the Middle East's travel and tourism sector, Arabian Travel Week will take place in Dubai from Sunday 16th to Thursday 26th May 2021.
About Reed Exhibitions Global
Reed Exhibi is a leading global events business. It combines face-to-face with data and digital tools to help customers learn about markets, source products and complete transactions at over 400 events in 22 countries across 43 industry sectors, attracting more than 7 million participants. Our events leverage industry expertise, large data sets and technology to enable our customers to connect face-to-face or digitally and generate billions of dollars of revenues for the economic development of local markets and national economies around the world. Reed Exhibitions is part of RELX, a global provider of information-based analytics for professional and business customers.
About RELX
RELX is a global provider of information-based analytics and decision tools for professional and business customers. The Group serves customers in more than 180 countries and has offices in about 40 countries. It employs over 33,000 people, of whom almost half are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York Stock Exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. The market capitalisation is approximately £33bn, €39bn, $47bn.*
*Note: Current market capitalisation can be found at http://www.relx.com/investors
About World Travel Market
World Travel Market (WTM) Portfolio comprises leading travel events, online portals and virtual platforms across four continents, generating more than $7.5 billion of industry deals. The events are:
WTM London , the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. Around 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating over £3.71 billion in travel industry contracts.
Next event: Monday 1 November to 3 November 2021 at ExCel London
WTM Virtual, is the WTM Portfolio virtual platform, created to offer global delegates the chance to arrange one-to-one virtual meetings, to do business, attend conference sessions and roundtables, take part in speed networking and more. WTM Virtual embrace the global leading travel shows in one platform.
WTM Latin America attracts around 19,000 participants – 11,586 unique. The trade show, which takes place in São Paulo, has a worldwide audience that meets to establish the direction of the travel industry. The event is recognised for attracting a high level of professionals from the segment, including buyers and travel agents. It also offers programmes with qualified content and plenty of opportunities for networking and generating business that is relevant to the travel industry.
Next event: Tuesday 3 to Thursday 5 August 2021 – Expo Center Norte, São Paulo http://latinamerica.wtm.com/
WTM Africa launched in 2014 in Cape Town, South Africa. More than 6,000 travel industry professionals attend Africa's leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors.
Next event: Wednesday 7 to Friday 9 April 2021 – Cape Town International Convention Centre, Cape Town
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