(MENAFN- The Peninsula) Doha: As the use of traditional medicine continues to gain momentum around the world, Zulal Wellness Resort is set to bring Traditional Arabic and Islamic Medicine (TAIM) to the forefront of the wellness industry in Qatar, the region and the world.
TAIM contains an abundant source of ancient healing wisdom and guidelines for healthy living, much of which has been forgotten in the present era. Similar to all traditional medical systems, TAIM encompasses a holistic approach to wellness based on the traditional principles that were derived from ancient physicians and focuses mainly on lifestyle wellness practices. Many innovative concepts and practices from TAIM have influenced and inspired the development of modern medicine.
As the largest wellness destination in the country, the first full-immersion wellness resort in the Middle East and the first centre for TAIM in the world, Zulal Wellness Resort by Chiva-Som is setting a new benchmark in the wellness industry.
Drawing on Chiva-Som's many years of expertise catering to a global audience while retaining an inextricable connection with the local culture, Zulal is committed to creating wellness concepts incorporating the underutilised TAIM medicine system while showcasing Qatar's rich and valuable medicinal resources.
'TAIM is an expansive system which holds great value and is underused in today's world. Zulal Wellness Resort will be the first wellness resort dedicated to TAIM which will enable Zulal to spearhead this unique system of medicine in a wider scale and bring a model that encompasses an extensive range of holistic treatments derived from TAIM, explained Dr. Jason Culp, Research and Development Director, Chiva-Som.
Zulal Wellness Resort aims to act as an educational centre and a leader in holistic wellness incorporating TAIM with a mission to inspire enduring lifestyle change and thus contribute to building healthier societies.
Mohammad Al Khater, an integrative medicine & naturopathy consultant said, 'Zulal Wellness Resort is the embodiment of the features of the desert and the sea that are exclusive and distinct to Qatar and the region and has formulated an expansive menu of services and products that showcase the brilliant effects of our local treasures.
Other ingredients that are featured in products and treatments include camel grass, also known as the lemongrass of Qatar, local Qatari pink clay and dried seaweed from the beaches of Qatar, which help promote skin detoxification and beauty through various spa services.
Zulal's unique skincare line of products also includes camel milk, which is a nutrient-dense ingredient with a longstanding tradition of being used for supporting health. Furthermore, the creative process behind the creation of these products involves aromatic plants that are infused to create unique scents that will instantly evoke certain memories and emotions and uplift the senses.
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