(MENAFN - Baystreet.ca) Cannabis has become theGold Rush of 2019.Legalization in NorthAmerica, growing acceptance in the global community, and sizable interest fromcorporate America is quickly fueling a sizable boom, especially when it comesto skin care."There is a greatdeal of room for innovation in his sector, and topicals and beauty products areexpected to explode with legalization and the entry of major consumer packagedgoods companies," notes market research firm, The Brightfield Group.Better, Piper Jaffray believes the CBD marketalone could be worth up to $100 billion. That's creating sizable opportunity for companiessuch as The Yield GrowthCorp. (CSE:BOSS) (OTC:BOSQF), CanopyGrowth Corporation (TO:WEED)(NYSE:CGC), OrganiGram Holdings Inc. (TSXV:OGI)(NASDAQ:OGI), Green Growth Brands Inc. (CSE:GGB)(OTC:GGBXF),and Charlotte's Web Holdings Inc. (OTC:CWBHF)(CN:CWEB).
The Yield Growth Corp. (CSE:BOSS)(OTCQB:BOSQF) BREAKING NEWS:The Yield Growth Corp.just announcedit will launch its hemp skin careline Urban Juve inthe United States atthe upcoming ipsy Live event to be held at Center 415 in Midtown Manhattan, NewYork, October 11th - 13th, 2019.Theinaugural ipsy Live event celebrates beauty influencers, including YouTube,Pinterest, and Instagram tastemakers and features a combination of on-stageperformances, workshops, meetups, and networking opportunities, with a focus onvideo, sharing, and self-expression. Over 4,000 influencers and cosmeticenthusiasts are expected to attend. ipsy Live's expected audience includesup-and-coming influencers, ipsy mega fans and brands interested in reachingbeauty vloggers and bloggers in person. Urban Juve is anticipating a high levelof social media engagement and will be included on multi-branded posts, whichhave the potential to reach ipsy's 2.3 million Instagram followers and 5.4million Facebook followers. "Attending and sponsoring the ipsy Live event is akey part of our strategy to leverage influencers and gain earned media," saysKrystal Pineo, directorand co-founder of Yield Growth, "With the launch of Urban Juve in the UnitedStates, our goal is to achieve viral adoption of our products through boldinfluencer marketing campaigns."
UrbanJuveproducts are crafted with thehighest quality ingredients, including cannabis sativa hemp root oil made byUrban Juve's patent pending extraction process, hemp seed oil, pure essentialoils and botanical extracts. The formulas are inspired by Ayurveda, an ancientmind-body-spirit healing system.UrbanJuve never uses any artificial ingredients and is cruelty free.
Urban Juve isteaming up with a New York based agency to create an interactive experience atits booth at ipsy Live to educate attendees by giving Ayurvedic-based skinassessments. Urban Juve will engage attendees by offering promotional codes forparticipating in interactive games at its booth. The timing of this eventcoincides with the launch of Urban Juve's Ultra-Hydrating Lip Balm which willbe included in gift bags for the 4,000 event attendees. The interactive boothand influencer experience will be replicated throughout North America as UrbanJuve unveils its Pop Up and Retail strategy.
Other cannabis-related developments from around the marketsinclude:
Canopy GrowthCorporation (TO:WEED)(NYSE:CGC) just announced it received a licence fromHealthCanadafor its KeyLeaf Life Sciences facility in Saskatoon, Saskatchewan.Including the Smiths Falls site and the recently licensed BC Tweed extractionsite, Canopy Growth now operates three significant extraction assets to supportthe throughput required for large scale value-add product development. CanopyGrowth recently retrofitted the now fully licensed KeyLeaf facility inSaskatchewan, a company with over 50 years of experience in the extractionindustry. This facility is expected to be online in the Fall of 2019 and hasthe capacity to extract up to 5,000 kilograms of hemp or cannabis biomass perday. The application for the licence was submitted under KeyLeaf's previousname, POS Management Corp. and will be updated in due course. The newlylicensed extraction platform is located in close proximity to Canopy Growth'slarge-scale outdoor hemp and cannabis grow operations. The Company looksforward to the additional capacity increasing production efficiency, augmentingoutput volume, and ultimately reducing operational costs for value-add productsset to be rolled out in the Canadian recreational and medical markets at theend of calendar year 2019."With thismilestone, we are executing against the vision of making strategic investmentstoday in order to deliver results over the long term," said Mark Zekulin, CEO,Canopy Growth. "This licence will ensure we have the supply of extractioninputs for the medical, CBD, and recreational markets, especially the nextgeneration of value-add, high margin cannabis products here in Canada."
OrganiGram HoldingsInc. (TSXV:OGI)(NASDAQ:OGI) that it hasreceived final approval for the listing of its common shares on theTorontoStock Exchange(TSX).Organigram'scommon shares will commence trading on the TSX at the opening on ThursdayAugust 22, 2019, continuing to trade under the symbol OGI.To ensure continued and seamless trading forthe Company's shareholders and as a result of the graduation, there will be nofurther trading on the TSX Venture Exchange after Wednesday August 21, 2019.Organigram's common shares will be delisted from the TSX Venture Exchange atthe commencement of trading on the TSX.
Green Growth BrandsInc. (CSE:GGB)(OTC:GGBXF) just announced that it opened its100thSeventh Sense Botanical Therapymall-based shop on Thursday, August 8. Thefirst Seventh Sense shop opened in early February. "Thisis a huge milestone for Green Growth Brands and Seventh Sense," said PeterHorvath, CEO of Green Growth Brands. "We believe we have created the largestand most valuable network of brick and mortar CBD shops in the country."Seventh Sense shops retail high-qualitybotanical therapy CBD-infused personal care and beauty products at affordableprices. The product offering includes over 100 SKUs across bath, body, face,therapeutic, and sleep categories.
Charlotte's WebHoldings Inc. (OTC:CWBHF)( CN:CWEB) just announcedexpansionplansunderway in 2019 including cultivation, production, distributionand R & D to support its forecasted sales growth. Most recent expansioninitiatives include a building lease signed on a newly constructed136,610-square-foot industrial building located at 700 Tech Court in theColorado Technology Center in Louisville, Colorado. The new location enablesthe Company to prepare for production, distribution and R & D expansion tomeet increasing demand from the consumer and national retailer channels.Charlotte's Web will commence a staged build-out of the facility during Q3-2019and continuing over a two-year period. The staged buildout of production anddistribution capacities align with product demand growth. This facility willadd cumulatively to the Company's existing locations in and around the Boulder,Colorado area. Along with distribution and R & D, the large cGMP-grade buildingwill encompass the Company's new manufacturing operations, substantially addingto the current capacity of the Company's current 40,000 sq. ft. footprint.
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