(MENAFN) The U.S. toy industry will plan an approach for expansion in Brazil and China.
The American toy industry association have introduced its latest global market research on the two markets during two of its Knowledge Network seminars at the 2019 North American International Toy Fair which opened on Saturday at the Jacob K. Javits Convention Center in New York.
The seminars will provide thorough analysis to help U.S. toy companies that are considering international expansion in these markets.
The association's senior director of market research and data strategy said: "Brazil is the largest economy in South America with a population of more than 200 million - 45.7 million of whom are kids 0 to 14 years old. China is the world's most populous country with nearly 1.4 billion people living there and over 236 million kids 0 to 14 years old."
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