(MENAFN- The Peninsula) The Peninsula
Doha: Qatar Airways and Qatar Duty Free (QDF) are sponsoring the Qatar ExxonMobil Open 2019 tournament on its 27th edition this year taking place at the Khalifa International Tennis and Squash Complex in Doha, from today till January 5, 2019.
The Qatar ExxonMobil Open 2019 tournament, one of two ATP World Tour events held in the Middle East, hosts many of the world's best tennis players including world number one Serbian tennis player, Novak Djokovic.
Qatar Airways Senior Vice-President Marketing and Corporate Communications, Salam Al Shawa, said: 'Qatar Airways is thrilled to bring the world's top tennis players to Qatar to compete at the state-of-the-art Khalifa International Tennis & Squash complex. Being the Official Airline Sponsor of the world renowned Qatar ExxonMobil Open 2019 tournament is a major highlight on Qatar's sporting calendar and marks a great beginning to the start of the new year.
'We continue to support the emergence of sports in Qatar and being the bridge to welcome world champions to our country. Our longstanding sponsorship of the Qatar ExxonMobil Open tournaments each year shows our commitment to the Qatar 2030 vision to become a global sports destination. We look forward to showcasing our world-class hospitality and wish all the players the best of luck.
Qatar Duty Free Vice-President Operations, Thabet Musleh, said: 'Qatar Duty Free is once again proud to sponsor the Qatar ExxonMobil Open 2019 tournament. Sport brings people together and we are delighted to be able to contribute to bringing this significant global sporting event to people around the world. We have participated in the Qatar ExxonMobil Open for more than 10 years and we are committed to supporting the Qatar 2030 vision. We look forward to hosting visitors in our booth at the public village for some entertainment before and after the matches, and to welcoming players and spectators alike through our home and hub Hamad International Airport. We wish them a successful tournament.
Qatar Airways and Qatar Duty Free will mark their presence at the tournament by hosting special booths, offering visitors a taste of their award-winning services. The Qatar Airways booth will feature an interactive green screen where tennis fans can get their photos printed in virtual backgrounds such as upcoming destinations and on an aircraft. The QDF booth will feature a guessing game accompanied by a photo opportunity, visitors will have to guess the number of branded balls in an acrylic box and share it on social media for a chance to win prizes offered by Qatar Duty Free.
In May 2017, Qatar Airways announced a groundbreaking sponsorship deal with FIFA, which saw the award-winning airline become the Official Partner and Official Airline of FIFA until 2022. The partnership, one of the biggest sporting sponsorships in the world, will give Qatar Airways extensive marketing and branding rights at the 2022 FIFA World Cup Qatar. The agreement also sees Qatar Airways become the Official Airline Partner of the 2019 editions of the FIFA Club World Cup, the FIFA U-20 World Cup, the FIFA U-17 World Cup, the FIFA Beach Soccer World Cup, and the FIFA eWorld Cup.
The airline has an existing sponsorship strategy with premier sporting clubs around the world. Qatar Airways recently revealed multi-year sponsorship agreements with several sports entities, which includes being official airline sponsor of CONMEBOL professional football competitions across South America for the next 4.5 years including the Copa CONMEBOL Libertadores, Copa CONMEBOL Sudamericana and the CONMEBOL Recopa.
In addition to the tennis, Qatar Duty Free has also sponsored the Commercial Bank Golf Masters since 2009 and, this year, extended its sponsorship of this sport to the annual TFWA conference in Cannes which welcomes more than 3,000 duty free and travel retail brands and 500 international exhibitors, reaching over 2,000 key executives from major landlords and duty free retailers.
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