(MENAFN - The Peninsula) The Peninsula
Al Jazeera Media Network signed a partnership agreement with Qatar Islamic Insurance Company (QIIC) on Sunday. Under this agreement, QIIC will sponsor Al Jazeera Arabic Channel's program 'Intelligent Life, and Al Jazeera Mubasher program 'You & your Finance.
As part of the agreement, Al Jazeera Media Network will produce and promote QIIC on the network's channels and websites. The agreement was signed by Al Jazeera's Executive Director for Global Brand & Communications, Abdulla AlNajjar, and QIIC' CEO Ali Ibrahim Al Abdul Ghani.
Abdulla AlNajjar said: 'We are pleased to be signing this advertisement with Qatar Islamic Insurance Company, and to provide platform to promote its product and services to the Network's regional and international audience. We hope this agreement is first step to increase and expand our cooperation for mutual benefit.
Ali Ibrahim Al Abdul Ghani said the significance of the agreement for QIIC in enabling them to reach Al Jazeera's audience internationally. QIIC aims to be a leading provider of Takaful insurance both in Qatar and in the Mena region. 'QIIC continues to combine adherence to the principles of Islamic Sharia within insurance sector and innovatory and dynamic management practices to provide Insurance products to its customers, he said.
'You and Your Finances provides information on finances, money management, and personal economy principles in an innovative style.
'Intelligent Life is a program in a TV magazine style that covers and discusses new technologies and inventions in various fields such as computers, mobile phones, medical devices, and cars and the extent of their impact on people's lives.