Israel's Outsized Ingenuity Is Solving The World's Gravest Problems

(MENAFN- Investors Ideas)

"Thou Shalt Innovate is full of inspiring stories revealing the ancient roots of Israel's innovative spirit, and how that drive to improve the world continues to play out on a global stage. It's a great read for entrepreneurs, business leaders, and anyone who wants to understand where innovation comes from and how it's done."

- DAN SENOR AND SAUL SINGER, co-authors,
Start-Up Nation: The Story of Israel's Economic Miracle

JERUSALEM, ISRAEL - February 23, 2018 (Investorideas.com Newswire) For a relatively young and small country-only 70 years old and less populated than North Carolina-with few natural resources, Israel is playing a disproportionate role in helping solve some of the world's biggest challenges. In a new book, Avi Jorisch, Middle East expert and senior fellow at the American Foreign Policy Council, explores how the essence of Israeli culture drives innovation and improves the world as billions benefit from their developments.

JERUSALEM, ISRAEL: For a relatively young and small country-only 70 years old and less populated than North Carolina-with few natural resources, Israel is playing a disproportionate role in helping solve some of the world's biggest challenges. In a new book, Avi Jorisch, Middle East expert and senior fellow at the American Foreign Policy Council, explores how the essence of Israeli culture drives innovation and improves the world as billions benefit from their developments.

Through extensive research and over 100 interviews Jorisch explains in Thou Shalt Innovate: How Israeli Ingenuity Repairs the World (Gefen Publishing House; March 5, 2018) how and why Israelis view solving the world's gravest problems as a historic privilege and duty. Jorisch writes, "This is the story of how Israelis are helping to feed the hungry, cure the sick, protect the defenseless, and make the desert bloom by tapping into the nation's soul: the spirit of tikkun olam-the Jewish concept of repairing the world."

Out of the conflict and chaos that arises from Israel's geopolitical strife, the idea of making the world a better place drives its development. They are dedicated problem solvers at heart and are uniquely positioned to repair historic darkness with light and healing.

Israeli advances in tech, medicine, agriculture, water independence and conservation and more have had a massive global impact.

In Thou Shalt Innovate, Jorisch interviews Israeli pioneers and details their extraordinarily inspiring stories of ingenuity including:

• How a quadriplegic man developed an exoskeleton walking device that allows paraplegics to walk again.
• How an Israeli innovator created the uber of ambulances through a crowdsourcing smartphone application that alerts first responders to emergencies getting them there in a matter of minutes.
• How a large tree out of place inspired a water expert to invent Modern Drip Irrigation-the system that revolutionized farming with water conservation and increased crop yields utilized today by water poor areas around the globe.
• How the first solar panel water heater was invented and is now used in most homes in Israel and Palestine, increasing the country's energy independence.
• How a food storage expert developed a bag-the Grain Cocoon-that has saved villages throughout Africa from famine and is now used worldwide.
• How a doctor developed one of today's most popular drugs to treat multiple sclerosis by extracting a precious protein from discarded infant foreskin.
• How with little time and even less financial support, a general with a dual PhD in electrical engineering and business dedicated his life to protect the defenseless and developed the Iron Dome Missile System-advanced radar and software that predicts an incoming rocket's trajectory and shoots it out of the sky.

Jorisch writes, "Thou Shalt Innovate is a tale about Israelis who have chosen hope and healing over death and destruction. In a part of the world that has more than it's share of darkness, these stories are a ray of light."

To schedule an interview or for more information, please contact:

Marshall, Nappi & Schulz Publicity
Stephanie Marshall (202)-487-3393
Sandy Schulz (202)-244-1460

Title: Thou Shalt Innovate: How Israeli Ingenuity Repairs the World

Author: Avi Jorisch

On-Sale Date: March 5, 2108 / Price: $27.00

Pages: 284 / ISBN: 978-965-229-934-5

Imprint: Gefen Publishing House

AVI JORISCH is a seasoned entrepreneur and Middle East expert. He is a senior fellow at the American Foreign Policy Council and founder of IMS, a merchant processing company that services clients nationwide. A thought leader in exploring global trends in the Arab world, radical Islam, counterterrorism, and illicit finance, Jorisch previously served in the US Departments of Treasury and Defense. He holds a bachelor's degree in history from Binghamtom University and a master's degree in Islamic history from the Hebrew University of Jerusalem. He also studied Arabic and Islamic philosophy at the American University in Cairo and al-Azhar University. His articles have appeared in influential outlets including the New York Times, the Wall Street Journal, Foreign Affairs, Forbes and Al-Arabiya.net.

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