IKEA to expand its online business


(MENAFN) CEO of IKEA Group has declared on Thursday that the company will improve accessibility to its services through the expansion of its online business and opening of stores in city centers.

The international furniture giant said it plans to launch an e-commerce channel in South Korea by August, nearly four years after it entered the country with its first store in Gwangmyeong, southwest of Seoul.

The CEO also said that the company is reviewing various ways to expand its presence in urban areas, adding that IKEA has been conducting tests in some markets.

Chief retail manager of IKEA's Korean unit said: "We will investigate a little bit more what is important, what are the possibilities to come closer to mega cities, not knowing how they will exactly look like (at the moment)."

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