(MENAFN- The Peninsula) The Peninsula
DOHA: Digital Innovations has launched advanced Blueair air purifiers in Qatar. Blueair, a Swedish brand and a world-leader in air purification solutions from Unilever for home and professional use, now can be used in Qatar.
According to the World Health Organisation (WHO), air pollution is the single biggest environmental threat to human health with indoor air being up to five times more polluted than outdoor air.
Also, with rampant construction activities in Qatar clubbed with frequent sandstorms and other weather conditions, air purification is the need of the hour than ever before.
'Increased awareness about the positive health benefits of breathing clean air is driving residents to turn to technology to help improve their living environment, said T R Ganesh, General Manager, Blueair Middle East. 'Air-purifiers are providing consumers with peace-of-mind and the assurance that the air they breathe indoors is free from harmful pollutants.
Blueair's latest range is based on the Blueair patented HEPASilent technology which removes 99.7% of all airborne particles such as smoke, dust, pollen, bacteria, mold and pet allergens. Households, particularly with newborns whose lungs are still under development, and homes with elderly and members suffering from asthma, allergies and respiratory illnesses would benefit from this technology.
Blueair's latest range combines award-winning aesthetics, whisper silent operation, energy efficiency and the convenience of connected appliances.
The Classic line of air purifiers from Blueair are known for their efficiency, and was Awarded 'Best-in-test for highest capacity and performance, the Classic range is for the health conscious, technology savvy consumer who does not want to compromise on design.
Products are connected and can be voice-controlled by Amazon's Alexa or remotely, by the free Blueair Friend app. The sense+ collection was designed by internationally-acclaimed Swedish designers Claesson Koivisto Rune.
With an eye-catching color palette, the Sense+ is perfect for the design conscious. Sense+ is Wi-Fi connected and can be remotely controlled by the free Blueair Friend app, or by Amazon's Alexa. Blueair's Pro range provides professional air purification for homes and offices as well as public spaces such as hotels, cafés, gyms, kindergarten, nurseries, polyclinics and hospitals.
Blueair air purifiers comes with a 1 year warranty. Blueair range of advance air purifiers are available across all Jumbo Electronics showrooms, Spark Lifestyle Electronics and leading hypermarkets and dealers.
'We are extremely happy to be able to play a part in bringing health and wellbeing to the people of Qatar in their homes & offices by bringing a brand that has helped millions of people around the world to feel the benefits of breathing cleaner air. Said Sajed Jassim Mohammed Sulaiman, Vice Chairman & Managing Director, Digital Innovations.
Blueair also revealed its free Blueair Friend App for Android and iOS, which monitors the in- and outdoor air quality and enables users to remotely control their air purifier. The new connected range adds wi-fi and app control into the mix while retaining the core filtration capabilities.
The new units include the 280i, 480i and 680i — different sizes according to room size. The whole point of a smart product is that you can control it from wherever you are. You can download the Blueair Friend app to control the unit remotely, set LED brightness, activate child lock, night mode and set on/off schedules.
But more importantly, the app gives you an overview of the air quality in your home by showing you real-time levels of PM2.5, VoC (volatile organic compounds) as well as temperature and humidity.
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