(MENAFN- KNN India) Khadi products now available at Apna Bazar, Mumbai
New Delhi, Feb 21 (KNN) Khadi products are now available at ‘Khadi Korner' at Apna Bazar at Charkop Mumbai suburb.
The move follows an agreement between Khadi and Village Industries Commission (KVIC) and Apna Bazar.
The agreement was signed byI. Jawahar, Director (Marketing), KVIC and S. T Kajale, CEO, Apna Bazar in the presence ofV.K. Saxena, Chairman, KVIC and Anil Ganger, Chairman,Apna Bazar.
The first Khadi shop-in-shop by Globus was opened earlier at Great India Place Mall, Noida and the second one in Ahmedabad.
Speaking on the occasionChairman, KVICsaid that KVIC is exploring all possible methods to bring Khadi to the door steps of customers. He said that the plan is to establish Khadi Korners in major retail showrooms and malls such as Shoppers' Stop, Star Bazar, Infinity Mall, Pantaloon and Big Bazaar. He said that thetie-up with Apna Bazar will not only make Khadi available to more people but will also increase its production which will in turn help increase income of artisans.Shri Saxena added that KVIC isvery cost-effective and price-competitive and does not compromise on product quality.
Briefing on this tie-up Apna Bazar Chairman Anil Gangar said that if Khadi products are sold in all outlets of Apna Bazar, it will have tremendous impact in increasing Khadi sales. Citing increase in sales figures, he said that one could clearly see that youth, elderly and women of every age group are taking to Khadi today. (With PIB Inputs)
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