(MENAFNEditorial) January 08, 2018: India is widely known and respected across geographies for upholding Unity in Diversity. To celebrate the spirit of nationalism BIBA, the leading Indian ethnic brand is offering its trendy tricolor collection on the occasion of 69th Republic Day.
The collection comprises of SKD (Salwar Kameez Dupatta), ethnic Mix n Match kurtas, palazzos, leggings, skirts, shararas, unstitched pieces and BIBA Girls-the much loved Kids collection.The range boasts of flawless cuts & extraordinary designs. Every outfit subtly weaves in new tales of tradition from the bygone era while adding splendour to the occasion.
This Republic Day, express your pride on being an Indian and be clad in BIBA tricolor collection.
About BIBA:
BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by Mrs. MeenaBindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. Soon, the brand started spreading its wings in and around the city as the products styling and beautiful hand block prints started getting fantastic response from the local communities, including many film stars as well. The retail revolution in the country gave the brand the desired recognition and an opportunity to grow across the country. Symbolizing the strength and the spirit of todays woman, BIBA today is the most loved ethnic wear brand in the country. With a prime objective of providing trend setting and fashionable Indian attire at an affordable price, BIBA products are available in all three categories of SKD (SalwarKameezDupatta), M&M (Mix & Match) and Unstitched Fabric. The popular demand from its avid patrons, led the company to introduce BIBA Girls, a dedicated range for kids between 2 to 12 years. With an aim to tap the burgeoning premium ethnic and bridal wear segment in the country, BIBA joined hands with designers- Manish Arora; by taking up 51% stake in Indian by Manish Arora brand in 2012 and recently acquired a substantial minority stake in the designer label- AnjuModi. Biba also collaborated with Rohit Bal and launched a collection BIBA by Rohit Bal, that is retailed at select BIBA stores.
BIBA products are available through 233 stores in 103 cities, apart from presence in all the major retail chains in the country like Shoppers Stop, Lifestyle, Pantaloons and Central. Over the years, the brand has received awards & recognition from various organizations like Shoppers Stop, Myntra, Images Group for being the Most Admired Womens Indian wear Brand on many occasions credited to its innovative designs, fit, silhouettes and varied color palette. Our Founder & Chairperson Mrs. Meena Bindra has recently been awarded the Lifetime Achievement Award by CMAI and Franchise India for her contribution to the apparel industry. The brand is guided by the vision of Siddharth Bindra, who as Managing Director is responsible for overall growth of the brand.
Contact Information
Name: Geeta Fadnavis Company: concept PR
Telphone: , +91 9849256292
Address: S 31, Bharat Nagar, Nagpur - 440033 Email:
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