(MENAFN- The Peninsula) LG Electronics, a global leader and technology innovator in consumer electronics, has announced the opening of its first-ever premium brand shop in Qatar. The new LG store located at Mall of Qatar opened doors to public yesterday.
Located on the first floor, shop no 006, in Qatar's largest shopping destination Mall of Qatar and spread across 310 sqm, the new showroom will serve as a one-stop destination for customers, housing an expansive line-up of LG's latest and innovative consumer products.
Conceptualised with an intuitive layout, the outlet is specifically designed to showcase LG's cutting-edge technology from across different business units including home appliances, home entertainment, mobile communications, IT and residential AC, providing a fully immersive hands-on experience. A complete portfolio of LG Electronics premium range of products will be showcased within dedicated areas in the showroom.
'Consumer satisfaction is key for us at LG Electronics and our first flagship brand showroom is an embodiment of our commitment to our customers in Qatar. This is further testament to our commitment to give every customer a holistic experience into our complete line-up. This milestone would not have been possible without having a long-term trustworthy partner like Video Home & Electronic Centre - Jumbo Electronics, whose team and management have been instrumental in LG's leadership in Qatar, said Yong Geun Choi, President, LG Electronics, Gulf.
LG also announced its plans to bring to the new showroom its premium Signature line-up in the first quarter of 2017. The LG Signature line-up, including 4K OLED TVs in home entertainment and TwinWash washing machines in home appliances is expected to meet the evolving demands of consumers in Qatar. LG Signature products bring together the company's best technology and best designs under a single name, where each product stays pure, sophisticated, and true its essence.
Commenting on the occasion, Sajed Jassim Mohammed Sulaiman, Vice-Chairman & Managing Director, Video Home & Electronic Centre - Jumbo Electronics, said, 'The opening of the first LG premium brand shop in Doha is yet another indication of the robust retail sector Qatar has to offer. As LG expands, we will continue to ensure LG's premium products are accessible and enjoyed by the avid Qatari consumer and we look forward to the next chapter for the brand in Qatar.
LG aims to recreate unique experiences in Qatar by giving customers the opportunity to connect with the brand and the product.
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