Quotes: MENA   Enter Symbol: NewsLetter: Search: advanced

UAE and Saudi Arabia in the forefront of digital content  Join our daily free Newsletter

MENAFN - Khaleej Times - 21/05/2014
No. of Ratings : 0
Add to Mixx!


(MENAFN - Khaleej Times) Although statistical research predicts the demise of the print publication by 2028 in the uae researcher and self-proclaimed ?futurist? ross dawson says newspaper organisations will not die with it.

ross dawson making a presentation on ‘the future of arab media’ on the opening day of the 13th arab media forum in dubai on tuesday. — kt photos by rahul gajjar

“to be frank the extinction of paper print is not that important. the news is important so whether it is on paper or not really doesn’t matter. it’s just about moving with the times.”

presenting ‘the future of arab media’ session at this year’s arab media forum in madinat jumeirah dawson said digitalisation is the way forward as “we are living in an age where people are consuming media throughout the whole day”.

and with the global economy set to rise over the next 20-25 years media will be at the heart of this growth he said before pointing out the seven driving forces behind creating a thriving media epicentre in the region.

“these seven elements will feed success: increased media consumption fragmentation participation personalisation evolved revenue models generational changes and increased bandwidth.”

dawson said the most fundamental shift in media of late has been fragmentation and although the media sector continues to grow as a whole the introduction of new online media channels means “the pie now is being sliced into smaller pieces”.

so at a time where paper is being binned in favour of technology what does this mean for the future of arab media?

according to dawson the uae has become one of the frontrunners in a digitally dominated world so to continue expanding its media footprint it needs to continue shifting from old media channls to new.

“focus needs to be steered towards global strategies. local news organisations will focus on national and regional news but there needs to be a focus of global news. take al jazeera for example. it is creating content for a global audience and crowd interaction is breeding its success.”

with 95 per cent of the population logging on to social networking sites on average of 2.7 hours per day the uae is now noted as one of the world’s highest users of twitter and facebook alongside saudi arabia. these figures keep the future of arab media in good stead according to dawson as news consumers are champing at the bit when it comes to mobile information.

“it will be interesting to see if other arab nations follow in the footsteps of the uae and saudi arabia as they develop. if so the future of arab media will look strong.”

with communities filtering discussing and engaging in topical discussion news has now become a community-assisted medium where audiences around the world collaborate and draw on insights together and dawson said for any country to stay on board the media train it needs to allow people to individualise content.

“reporters cannot always be there when news breaks so using social media the public can create the news and spread it quicker than anyone else” he said adding that there is massive value in timeliness.

“getting the news first has huge impact on a story. newspapers report news too late because of printing deadlines so it is imperative to spread news across all interfaces.”

but for dawson one thing is key.

“experimentation. that is the most important aspect here. i call myself a futurist but no one can predict the future. the key is to try things and figure out what does and doesn’t work.”

kelly?khaleejtimes.com


 


Khaleej Times




  MENA News Headlines
 Apr 28 2017 - Jordan- Foreign minister makes phone calls with French, Swedish counterpartsJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra) -- Minister of Foreign and Expatriate Affairs Ayman Safadi on Thursday made telephone calls with his French counterpart Jean-Marc Ayrault and ...

 Apr 28 2017 - Jordan- PM chairs economic team meetingJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra) -- Prime Minister Hani Mulki on Thursday chaired a joint meeting of the cabinet's economic team and the Council of Economic Policies. The ...

 Apr 28 2017 - Jordan- Road crash leaves 10 woundedJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 28 (Petra) -- Ten people were wounded when a minivan collided with a car on Jerash-Zarqa road, the Civil Defense Department said. Rescue teams rushed to the ...

 Apr 28 2017 - Jordan- Spring, warm weather forecast over weekendJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra)-- Warm and spring conditions are forecast to prevail Thursday in most parts of the Kingdom, while it will be relatively hot in the Dead Sea and ...

 Apr 28 2017 - Jordan- State minister for media affairs meets IINA directorJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra)--State Minister for Media Affairs and Government Spokesperson Mohammad Momani received on Thursday, Director General of the International ...

 Apr 28 2017 - Jordan- Interior minister discusses with British official security cooperationJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra)--Interior Minister Ghalib Al Zu'bi on Thursday, discussed with London Metropolitan Police's acting deputy commissioner Police Mark Rowley, ...

 Apr 28 2017 - Queen Rania meets with supporters of the Jordan River FoundationJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 27 (Petra)--Her Majesty Queen Rania Al Abdullah met on Thursday with visiting friends and supporters of the Jordan River Foundation (JRF) to relay Jordan's ...

 Apr 28 2017 - Jordan- King congratulates Sierra Leone, Togo on national daysJordan News Agency
(MENAFN - Jordan News Agency) For newspapers........ Amman, April 27 (Petra)--His Majesty King Abdullah II, on Thursday, sent cables of congratulations to President of Sierra Leone Ernest Bai ...

 Apr 28 2017 - Jordan- Warm weather forecastJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 28 (Petra)-- Warm and spring conditions are forecast over the weekend in most parts of the Kingdom, while clouds will appear at high altitudes with ...

 Apr 28 2017 - Jordan- CDD responds to 115 various incidentsJordan News Agency
(MENAFN - Jordan News Agency) Amman, April 28 (Petra) -- The Civil Defense Department (CDD) dealt with 45 injuries due to 115 accidents countrywide during the last 24 hours. CDD also responded to 543 ...

more...


 





Google

 
 

Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  
 

Middle East North Africa - Financial Network
Arabic MENAFN

Main News
News By Industry
News By Country

Search News
Market Indices
Quotes & Charts

Global Indices
Arab Indices

Commodoties

Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks
 

Algeria 
Bahrain 
Egypt 
Iraq
Jordan 
Kuwait 
Lebanon
Morocco 
Oman 
Palestine
Qatar 
Saudi Arabia 
Syria
Tunisia 
UAE 
Yemen

Weather
Economic Calendar
Financial Glossary


Financial Calculators

RSS Feeds [XML]

Corporate Monitor

Events

Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters


 
© 2014 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help